Interview with Joel Rosen at Buuteq
Technology gives people the opportunity to vent and they will if they have a bad experience. You can be reviewed by the time someone gets up to their room; they could already put something on TripAdvisor about their experience.
One of the things that a lot of people in the hospitality industry and service industries in particular miss is that you need to think about the interactions you have with a guest because everything can change in a matter of minutes if someone puts a negative review online.
– Joel Rosen, Horwath HTL, hotel consultant
An interview done by Joel Rosen with Buuteq, which is a hotel website/marketing design company. The interview is partly about why he chose Buuteq for his latest client, Pacific Gateway Hotel at Vancouver Airport, but I think there are plenty of informative tidbits found within that will be helpful for every hotelier.
You can read the full review at Buuteq